The lead industry’s top experts are your instructors at the world’s only super show on the entire lead-gen ecosystem. This year’s speaking faculty is headlined by keynoters from Snap Advertising Inc. and The Content Advisory, and backed up with more than 45 speakers from such companies as AIG, Bitcoin Market Journal, Ellie Mae, EVEN Financial, Farmers Insurance, Health Insurance Innovations, and many more.
Asif Ahmed
VP of Analytics
Verisk Marketing Solutions
Moderator: Leveraging AI to Reveal Out of the Box, Revenue-Generating Leads Insights
Asif Ahmed has deep expertise in bringing enterprise software solutions to market in executive level product and technology roles in multiple domains including E-Commerce, Digital Marketing, Data Warehousing, Big Data and Analytics. As Infutor’s vice president of analytics, Asif leads the development of solutions that leverage Infutor’s robust identity graph to provide marketers with automated first party data insights that improve outbound reach, reduce lead acquisition costs and improve conversion rates. He holds an MBA from the Kellogg School of Management at Northwestern University.003C000002PFfJ1IAL
Ali Azarvan
CRO
PALO media
Moderator: Call Generation: Acquiring Quality Leads at Scale
Ali Azarvan is the Chief Revenue Officer at Palo Media as well as a founding partner of Dr. Consumer. For the last 10 years, Ali has leveraged his experience in both media and business development to help grow Palo into one of the leading pay-per-call marketplaces and Dr. Consumer into one of the best new lead generation platforms.003C000002QE4TzIAL
Tudor Barac-Matei
Director of Analytics
LeadPoint
Moderator: Leveraging AI to Reveal Out of the Box, Revenue-Generating Leads Insights
Tudor Barac-Matei is Director of Analytics at LeadPoint, an LA-based financial services lead marketplace. Despite graduating from University of California, Santa Barbara, with a degree in Actuarial Statistics, he was repeatedly told he was too extroverted to become an actuary. Undaunted, the Spokane native took his quantitative skills to LeadPoint, where he found kindred spirits who share and appreciate his colorful and innovative nature. The guiding passion of the twelve-year online marketer has always lay in leveraging data and algorithms to empower collaborative decision-making for colleagues and partnerships alike.003C000002PFfM4IAL
Don Batsford, Jr.
Head of Industry
Moderator: Seller’s Summit: Marketing in the Age of Assistance
Don Batsford is a Head of Industry at Google where he leads a team of marketing experts & analysts that partner with Google’s most sophisticated advertisers. Before Google, Don was a Founder of 31 Media, a customer acquisition and consulting firm. Don was also in Business Development at Commission Junction, helping drive marketing partnerships. Don received his Master of Business Administration from Clarkson University & Bachelor of Science from Saint Michael’s College.003C000002QkdR6IAJ
Jesse Beal
Senior VP & GM
Progrexion
Moderator: Call Generation: Acquiring Quality Leads at Scale
Jesse Beal is the Senior Vice President and General Manager for Progrexion, the trusted leader in credit repair services, leveraging its consumers brands; Lexington Law, CreditRepair.com, and Credit.com. Jesse has been with Progrexion for 12 years and leads all partnership, affiliate and business development efforts. He brings over 15 years of partnership and marketing experience, primarily in the financial services and affiliate industries.Progrexion sets the standard for quality sales acquisition, customer service and operating efficiencies within the field. Its technologies demonstrate a great capacity for creativity and innovation within the consumer advocacy and credit services space.
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Jeff Beard
COO
Verisk Marketing Solutions
Moderator: The Future of Data for People-Based Marketing: A Return to the Golden Rule
With over 25 years of product development, marketing, and data strategy experience, Jeff is a key driver of growth and improvement through all organizational departments. He provides significant expertise in the areas of product growth and innovation, strategic marketing initiatives, and corporate structure. Prior to joining Infutor, Jeff led Data Strategy for Privacystar and Accudata Technologies. Jeff spent 13 years with Acxiom before joining TARGUSinfo in 2000. He lead an effort to acquire International Business List and infoNational, which was rebranded as Amacai. He later developed Localeze. TARGUSinfo and Amacai/Localeze were acquired by Neustar in 2011.003C000002QkaatIAB
JT Benton
Founder
WorkBook6
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
JT Benton is a digital marketing leader with extensive performance marketing experience. His full-funnel approach and sales cycle expertise has set him apart as an innovator within the LeadsCon community. Benton’s recent focus on mobile marketing as a new-growth solution in lead generation is viewed by many as industry-leading for its performance and disruption. Benton has been a featured speaker at several LeadsCon events and a featured speaker at The Digital World Expo and the Mobile Marketing Summit.003C000001fadVtIAI
Artin Betpera
Partner
Womble Bond Dickinson (US) LLP
Moderator: Seller's Summit: Front-Line Litigators – TCPA Stories from the Courtroom
Artin Betpera is a partner and trial lawyer with a national practice principally representing financial services companies in high stakes litigation in federal and state courts, involving both class and individual claims. He has developed a particular focus on Telephone Consumer Protection Act litigation, but has significant experience in traditional commercial litigation, and regularly appears on behalf of some of the country’s most significant banks and financial institutions. He also manages and supervises a litigation team serving the firm’s clients across the state of California.003C000002QkuuqIAB
Rick Bouffard
CRO
QuoteWizard
Moderator: Buyer's Summit: Financial Services Outlook for 2019 – New Opportunities to Engag
As SVP of Insurance Revenue at LendingTree, I oversee all revenue lines & work closely with department heads to set goals, project future growth and execute on key targets.With over 18 years of experience across all aspects of insurance customer acquisition. I have deep expertise working closely and strategically with a range of partners & colleagues. My passion for success drives me to be better every day. Extensive experience in setting & exceeding budgeted top and bottom-line goals, fostering long-term growth, strategic planning & implementation all while increasing revenues and VMD. I'm highly skilled in business & corporate development, partner & employee development, leading teams, as well as setting and exceeding revenue targets. I have a ton of respect and admiration for the amazing, intelligent, and driven team of experts at LendingTree/Quotewizard which I have the privilege of working with every day!
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Jeremy Bowling
National Sales Manager CDO
Union Home Mortgage
Moderator: Mortgage Lead Gen: Today's Market Changes Driving Tomorrow's Lending Opportuniti
Jeremy Bowling knows that smart people use data to spend more time with human beings, not to replace them. He's head of Union Home Mortgage Consumer Direct, where he's a force of innovation, challenging UHM (and anyone watching) to rethink the way we find customers, and coaching his team on how we connect with them. Jeremy came to UHM in 2015 with close to 20 years of sales leadership. Whether at the Consumer Direct helm or speaking engagements around the U.S., Jeremy manages to combine deep mortgage industry knowledge and genuine curiosity for data with an utterly human approach to optimizing the customer experience — and helping others see the light.003C000002QqkttIAB
Marykathryn Briggs
VP Product & Strategy
Drips
Gordon Brott
Founder
Gordon Brott Growth Marketing
Moderator: 33 Actionable Marketing Tips, Tricks and Tools that Can Improve Your Campaigns T Moderator: 360 Degree Marketing Optimization Workshop: Actionable Tips, Tricks and Tactics
Gordon has more than 20 years hands-on experience in acquisition marketing at companies of all sizes. He is currently the founder of Gordon Brott Growth Marketing where he works with both startups and established companies to grow and scale their businesses. Previously, Gordon was the Senior Director of Marketing for more than 8 years at OnDeck, where he led the acquisition marketing efforts as the company grew from $10M to nearly $400M in annual revenue and went public in 2014. Gordon has presented at LeadsCon 3 times in the past, and his talks always receive some of the top reviews at the conference.003C000001h9mKbIAI
Jeff Brown
Executive VP of Sales
Imprezzio
Moderator: From Automated Insurance Leads to Customer Engagement: How Agents and Carriers C
Jeff Brown is the Executive Vice President of Sales for Imprezzio, Inc., responsible for market strategy and execution, client engagements, partners, and alignment of Imprezzio’s product with customer desires. Jeff has nearly 20 years of experience building high performing enterprise software sales teams. Jeff was an early equity investor in Next IT, provider of conversational AI systems. He is three-time Academic All-American for Gonzaga University where he graduated in Finance with honors. In 2010, Jeff was elected into the West Coast Conference Hall of Honor.003C000002OAiSNIA1
Aaron Christopher (A.C.) Evans
Founder and CEO
Drips
Moderator: Connecting with Consumers: Understanding Their Needs and Humanizing the Process
A thought leader in drip marketing, conversational messaging, and lead follow-up campaign methodologies. The founder and CEO of Drips.com. A.C.'s consultancy company builds, manages, and runs automated voice, sms, and email drip marketing campaigns. They convert more leads to calls with powerful human backed A.I. chat bots. Drips is disrupting the status quo of predictive robo dialers and call centers. Drips provides a better user experience for the end consumers, while simultaneously raising client's contact and closing rates.003C0000025c736IAA
Arvell Craig
Director of Compliance Services
Contact Center Compliance
Moderator: Buyer's Summit: Keeping Up with Today’s Marketing Tech
Arvell Craig is the Director of Compliance Services of the Consulting Division at Contact Center Compliance. With over 20 years of marketing, consulting and business expertise, he helps businesses with marketing compliance, risk mitigation, while maximizing opportunities for growth.003C000002BBaS4IAL
Will Curry
Chief Strategy Officer
Telrite Holdings, Inc.
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
William is a marketing and sales professional with over 14 years experience in the wireless telecommunications industry. William’s primary focus is to identify strategic long term opportunities for Telrite’s portfolio of brands. Under William’s guidance Telrite has generated over $1 billion dollars in revenue and activated over 10 million individual accounts.Aside from telecommunications, William has invested and advised in a number of sectors such as energy, device manufacturing, commercial real estate, and non-profits over the past decade. Mr. Curry is always interested in applying his years of successful entrepreneurial experience to work on new and exciting projects.
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Damon DeCrescenzo
Founder and CEO
The Credit Pros
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
Damon is a progressive forerunner and vocal advocate of the credit technology industry and a passionate trailblazer about finding true “Win-Win” partnerships. As the Chief Executive Officer and Co-Founder of The Credit Pros for more than a decade,Damon powerfully led his dedicated and keen team who have served tens of thousands of clients across the country, while building a world-class culture and best-in-class credit repair platform.
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Chris Dessi
Vice President
PerformLine
Moderator: How to Endure the Challenges of Today’s Regulations with Tech
Chris is a recognized leader in the digital marketing industry and works with companies in regulated markets to utilize PerformLine’s advanced compliance monitoring services to mitigate regulatory risk and ensure brand safety. Chris is also a personal branding expert, author and speaker. He regularly appears on CNBC, CNN, FOX BUSINESS and Good Day New York.003C000002OAiPiIAL
Rita DiPalma
Chief Development Officer
Augeo Marketing
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
Rita DiPalma is Chief Development Officer at Augeo, a global leader in engagement and loyalty solutions. She is highly regarded as a membership and loyalty expert, working with the world’s foremost brands in the development, marketing, and execution of top-tier platforms. Throughout her career, Rita has held key leadership roles in strategic partnership marketing, driving financial growth and new levels of success for membership organizations, associations, retailers, financial institutions, and other business sectors. Rita is based at Augeo’s New York City office.003C000002QEFMOIA5
Matt Dowd
VP, Product Management
Ellie Mae
Moderator: Mortgage Lead Gen: Today's Market Changes Driving Tomorrow's Lending Opportuniti
Matt Dowd came to Ellie Mae as part of the Velocify acquisition in November 2017, and is the vice president of Product Management. His responsibilities include driving the vision and strategy around Ellie Mae's Consumer Engagement initiatives. For the past 15 years Matt has led business units at both early stage and large organizations with a focus on consumer engagement and acquisition. He is passionate about making indispensable products that users value. Matt holds a dual B.A. from Hillsdale College in both Marketing and French.003C000002PH4xMIAT
Mike Eshelman
Head of Consumer Finance
Jornaya
Moderator: Seller’s Summit: Marketing in the Age of Assistance
Mike Eshelman is the Head of Consumer Finance at Jornaya, the leading provider of consumer journey behavioral data and TCPA proof of consent. With over 14 years of experience in consumer finance, Mike has extensive knowledge in lead generation, lead management, and leveraging data sets to deliver desired results in the Mortgage and Personal Loans industries. The National Mortgage Professional Magazine named him one of the most influential mortgage professionals to watch in 2018 and is a contributor to Forbes.com as a member of the Forbes Finance Council.003C0000027geuqIAA
Ethan Ewing
CEO
ProPair
Moderator: Buyer's Summit: Financial Services Outlook for 2019 – New Opportunities to Engag
Ethan Ewing is the CEO of ProPair, a San Francisco Bay Area technology company that developed the ProPair DECISIONS platform, a machine learning tool to optimize lead management decisions. Prior to founding ProPair in 2016, Ethan built and managed two successful mortgage lead generation businesses. ProPair’s mission is to apply machine learning technologies to optimize the entire lead conversion lifecycle. At ProPair, Ethan is responsible for developing and delivering successful client engagements.Ethan brings a deep understanding of the dynamics of successful lead performance to the LeadsCon audience. Ethan has previously spoken at LeadsCon, Lead Generation World, Reverse Mortgage Conference, and SoftVu Summit.
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Michael Ferree
VP of Business Development
Customer Solutions Group
Moderator: Buyer's Summit: Keeping Up with Today’s Marketing Tech
Michael Ferree has spent the last decade in the online marketing space as both a buyer and a generator of Internet leads. He is well respected in the lead generation industry for his writings and presentations on the topic of lead buying best practices. He currently is the VP Business Development for Consumer Solutions Group, the leader of Call Center Services and Warm Transfers in the insurance, mortgage, education, and solar industries.003C000001uHXMAIA4
Ian Luke Patrick Fitzgerald
President
Day Pacer
Moderator: EDU Marketing Automation: The Technology & Proven Strategies You Need Today
Ian is the President of Day Pacer, a Contact Center Management and Lead Generation company. Day Pacer specializes in elevating customer brands through an educated and engaged workforce focused on performance, compliance and continual improvement.003C000002L64zZIAR
Kylie Francis
Influencer/Social Media Consultant
Kyfra.com
Moderator: Leveraging Influencer Marketing for Lead Generation
Kylie Francis is an energetic, high vibe, & self taught social media influencer and digital marketing entrepreneur. During her senior year of college, she was on her swim team's winter training trip in Florida when one of her teammates showed her a website called Pinterest and encouraged her to start an account. With a little bit of hesitation at first, she eventually caved in. Little did she know that starting an account on Pinterest would be launching pad to growing her personal brand & online empire. With her innate competitive drive and unmatched curiosity to learn, Kylie soon became a pioneer of Pinterest marketing and sales funnels, accruing a passive (yes, while she's sleeping) six figure mark just two years after starting an account as a Pinterest influencer.Now, she's giving back - & helping CEO's & budding entrepreneurs (just like you) accomplish the same.
She's created her Post to Profit™ digital courses that educate budding influencers to new or seasoned entrepreneurs on how to grow an online platform to authentically stand out & share their voice on the world's most popular social media platforms.
You can see a glimpse of her life on her Instagram @kylie_francis
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Terance A. Gonsalves
Partner
Steptoe & Johnson LLP
Moderator: Seller's Summit: Front-Line Litigators – TCPA Stories from the Courtroom
Terance Gonsalves is a partner and distinguished litigator at the international law firm of Steptoe & Johnson LLP. He has tried more than 20 jury trials to verdict. He handles complex litigation, arbitrations, and mediations with his client’s business interests at the forefront. He is an authority on the Telephone Consumer Protection Act (TCPA), and has defended numerous TCPA class actions and individual claims in jurisdictions across the country. He routinely partners with clients to ensure compliance with the TCPA, including advising clients with issues related to lead generation. Tery frequently presents on the TCPA, discussing risk mitigation and compliance.003C0000025BRhQIAW
Ben Grossman
Senior VP, Group Strategy Director
FCB
Moderator: Is Data Killing Creativity? No, And Here's Why
Ben Grossman is the SVP, Group Strategy Director at Jack Morton Worldwide (IPG), overseeing the strategy practice across the New York, Boston and Princeton offices. He has set strategy for some of the world’s foremost brands, including Google, Subway, Liberty Mutual, P&G, L.L.Bean, Love Has No Labels, Fidelity, Calvin Klein, PUMA, Lady Gaga’s Born This Way Foundation and more.Ben is passionate about business strategy, data-driven decision-making and creative efficacy. He’s presented around the world for organizations including SXSW, CES, Microsoft and Intel, and has been tapped for his expertise by Mashable, Yahoo! News, Chief Marketer, PSFK and BtoB Magazine.
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John Hargrave
Publisher
Bitcoin Market Journal
Moderator: How Blockchain is Changing Lead Generation
Sir John Hargrave is CEO of Media Shower, the media company that helps great blockchain companies reach quality blockchain investors. He oversees a global team of analysts and journalists who rate and review blockchain projects, then present their findings on the premiere investor website, Bitcoin Market Journal. He is the author of the bestseller “Blockchain for Everyone” (Simon & Schuster, 2019), and a frequent speaker, lecturer, and leader of the New Finance revolution.003C000001nfHroIAE
Nancy Harhut
Chief Creative Officer
HBT Marketing
Moderator: Advanced Email Workshop: Best Practices + Behavioral Science Moderator: The NEW Science Behind Campaigns that Persuade
Nancy Harhut is passionate about the impact behavioral science can have on marketing. A BostInno "50 on Fire" winner, Online Marketing Institute Top 40 Digital Strategist, and Social Top 50 email marketing leader, she has creative directed integrated campaigns for B2B clients large and small. Harhut is known for her interesting and actionable insights that focus on the impact of behavioral science on marketing. A top-ranked speaker, she's wowed audiences from the US Department of Defense to Moscow marketers to SXSW attendees. Follow her on twitter at @nharhut or email her at nharhut@me.com.003C000001zuGY2IAM
Richard Hill
Senior Vice President, Marketing
ADT
Moderator: The State of the Industry: Surveying Customer Acquisition Today
Richard Hill is Chief Marketing Officer at DEFENDERS. Richard is responsible for delivering marketing strategies and initiatives that grow core and emerging direct marketing channels. Previously Richard served 11 years at Tribune Company creating one of the fastest-growing direct response agencies. He also served in executive roles in the brand advertising and publishing industries. Mr. Hill is active in the non-profit community serving on the Make-A-Wish Board of Directors, as well as supporting The Gladney Center for Adoption.003C000002Qq9BPIAZ
John Immordino
Senior VP, Policy Owner Marketing Life Insurance and A&H
AIG
Moderator: What’s the #1 ONLINE Conversion Tool on the Planet? OFFLINE Retargeting Direct M
John Immordino is a Senior Vice President and responsible for Policy Owner Marketing across all life distribution. In that role, John’s focus includes marketing to American General orphan customers, AIG Direct’s customer and lead database and the databases of strategic partners. John has been in that role with AIG since he joined in January of 2015. Before that, John ran a business unit at Transamerica that had a similar focus. John has earned his JD, an MBA in Finance, and has an undergraduate degree in Accounting. In California, John holds active licenses as an Attorney and a CPA. John is also a Life Insurance Agent with licenses in all 50 states.003C000002OAg2pIAD
Chrissy Ingalls
VP, Online Marketing and Partnerships
LightStream (Truist Bank)
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
Chrissy is the VP of partnerships and online marketing at LightStream, a division of SunTrust Bank. She has over 15 years of experience growing strategic partnerships through both direct partnership and affiliate relationships along with extensive experience in online and email marketing.003C000002QELqsIAH
Erik Josowitz
Senior Vice President, Technology & Strategy
AWL
Moderator: Closing the Loop: Using Multi-Touch Attribution to Boost Lead Monetization
Erik Josowitz is the Senior Vice President of Technology & Strategy at AWL, responsible for technology development, product strategy, online operations and business intelligence. With its insurance Quotes brand, Medicare Genius and AWL Insurance agencies the company is the premier customer acquisition marketing company focused on the U.S. insurance industry. Prior to joining AWL in 2008 he held senior Marketing positions at public and private technology companies. He holds an Architecture degree from the University of Texas at Austin. Erik is also the President Emeritus of Consumer Consent (formerly LeadsCouncil), an association of performance marketing publishers, advertisers and technology providers focused on promoting and protecting the performance marketing industry that is part of the Professional Association for Customer Engagement (PACE).003C0000021Ll7SIAS
Jason Kaplan
President and Co-Founder
The Credit Pros
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
Mr. Kaplan, President and Co-founder of the Credit Pros, is a nationally recognized credit expert. He has lectured extensively throughout the United States to various trade and professional associates, including the National Association of Responsive Credit Repair Advisors regarding credit laws, FICO Scoring methodology, mortgage underwriting standards and requirements and compliance issues. Mr. Kaplan is a Certified FICO Consultant and a sitting board member of the National Association of Credit Services Organization (NACSO).003C000002QEFK8IAP
Kenneth Kinney
VP of Marketing and Digital Strategy and host of "A Shark's Perpsective" podcast
Ai Media Group
Moderator: Leveraging Influencer Marketing for Lead Generation
Kenneth (Shark) Kinney, is a highly accomplished and creative marketer and lead generation driver, growth executive, and nationally-renowned consultant and speaker. He is passionate about leveraging data in omni-channel strategies and known for driving growth in Digital Marketing and Addressable TV. He’s lead national campaigns working with brands including Acxiom, Citi, Chase, Target, GM, American Express, FedEx, Honda, Toyota, TD Ameritrade, Panera, TruGreen, and over 50 colleges and universities. He is host of “A Shark’s Perspective” (www.asharksperspective.com) a nationally recognized podcast with the Who’s Who of subject matter experts and thought leaders in marketing. He has hosted and produced TV and live Radio programs.003C000002L63yLIAR
Troy Korsgaden
President
Korsgaden International
Moderator: From Automated Insurance Leads to Customer Engagement: How Agents and Carriers C
Troy Korsgaden is the author of six books on the insurance industry and president of Korsgaden International in Visalia, California. He also serves as an international insurance carrier and industry main-platform speaker. Korsgaden advises most major companies working with large carriers, both in property and casualty and in financial services. He also serves as a technology expert in how it applies to carriers as well as their distribution.003C000002PDKT1IAP
Joe Laskowski
Managing Partner and Chief Marketing Officer
Inquir
Moderator: EDU Marketing Automation: The Technology & Proven Strategies You Need Today
Joe Laskowski brings over 25 years of Executive level marketing experience to Higher Ed Growth, with proven success in creating and leading world-class organizations. Mr. Laskowski has held Vice President positions with two education-focused internet marketing startups and co-founded Take the Lead Media Inc. in early 2011. He also served as Vice President for H&R Block for 9 years, managing B to C financial services with operations in 3 countries.003C000001K0NxXIAV
Vince Lewis
COO & Co-President
CORE Digital Media
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
Vince Lewis is Co-President and COO of Core Digital Media which operates the online marketing brands LowerMyBills and ClassesUSA. In this role, Vince is responsible for the entire organization’s sales, product and operations and heads the lending, education and insurance verticals. In aggregate, these brands generate 130 billion online impressions and deliver 14 million consumer transactions yearly.Vince brings more than 16 years of online marketing, product leadership and consumer acquisition expertise to his position with these businesses, as well as across several internet start-up companies.
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Eran Lobel
CEO/Executive Producer
ELEMENT Productions
Moderator: Freemium to Premium Video Creation
Eran founded ELEMENT in 1998 and grew it into one of New England’s largest independent full-service production, post production and integrated content companies working with internal and external agencies for brands such as Nike, Dunkin’ Donuts, Microsoft, BMW, Liberty Mutual, SNHU, and the Celtics. He leads a talented team of producers, directors, editors, writers, designers and strategists who produce award-winning commercials, web videos, television programs and documentaries.Eran is passionate about multi-platform video content marketing, syndication and leveraging innovative video technologies for both production and distribution. He values storytelling, the creative development process and producing scalable communications. Using those values, he has produced over 10,000 video projects to date.
Eran is a founding board member of both FILMA and the Massachusetts Production Coalition (MPC) and is an active member on both The Ad Club and the City Year Boston boards. He is a graduate of UMass Amherst and received an MBA from Boston University.
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Mark McMaster
Head of US Global Online Sales
Snapchat
Moderator: Keynote: Millennials, Gen Z and the Future of Mobile Marketing with Mark McMaste
Mark leads US Online Sales for Snapchat, managing a national team of business strategists who consult with marketers to achieve their goals using our advertising and camera marketing platforms. Prior to Snap, he spent 10 years in marketing, sales and product management roles at Google and YouTube. He began his career as an editor and writer at the AdWeek magazine group in New York, covering technology in marketing and sales management, then went on to study marketing at Northwestern University in Chicago.003C000002OAhjuIAD
Alexandra Megaris
Counsel
Venable LLP
Moderator: Buyer's & Seller's Summits: Fireside Chat with the FTC
Ms. Megaris advises clients on a variety of advertising, marketing, consumer protection, and general business issues, including compliance with the Consumer Financial Protection Act, FTC Act, Fair Debt Collection Practices Act, Fair Credit Reporting Act,Telephone Consumer Protection Act, and the FTC’s Telemarketing Sales Rule. In addition to compliance with these laws and regulations, Ms. Megaris has defended clients in dozens of non-public government investigations.003C000001fb0S0IAI
Molly Miller
Campaign and Demand Generation Manager
Eaton
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Chris Moreira
CEO
TeleDrip
Moderator: Buyer's Summit: Keeping Up with Today’s Marketing Tech
Chris Moreira is the CEO of TeleDrip, a workforce automation software that optimizes first-contact and follow-up of prospects through an open platform via A.I. SMS and automated voice calls. TeleDrip’s transparent platform provides unparalleled real-time insights, numerous tools, and complete control of your campaigns with the advantage of dedicated support. TeleDrip’s A.I. sales assistant helps customers decrease costs, increase conversions, and allows the consumer to control when they are contacted. Chris holds of a BS from Florida State University and an MBA from the University of North Carolina, Chapel Hill.003C000002C3cSzIAJ
Jason Nierman
Co-Founder and SVP, Business Development
Rollick Outdoor
Moderator: Partnership Marketing Workshop: Finding, Building and Scaling Strategic Partners
Jason Nierman is a co-founder and SVP of Business Development for Rollick and Principal at Accelerated Advising, a consulting firm helping companies accelerate growth through partnerships. Prior to these roles, he was VP of Partner Development for TrueCar where he signed and led partnerships that contribute $100M+ in annual revenue for the company. Jason has an MBA from the University of Chicago and a BS from Indiana University. He lives in Northbrook, IL with his wife and three kids.003C0000028ik9PIAQ
Bas Offers
COO and Co-Founder
PX, Inc.
Moderator: The State of the Industry: Surveying Customer Acquisition Today
Bas Offers, COO and Co-Founder of PX, is an online media entrepreneur at the forefront of customer acquisition technology and data driven digital marketing. With over 15 years of experience in developing global direct and marketing campaigns and strategies, he is a specialist in high scale performance-based marketing.Originally from Amsterdam, the Netherlands, Bas moved to New York in 2007 to manage the marketing department at 2waytraffic mobile USA where he was responsible for devising online and mobile marketing strategies.
In 2010, Bas co-founded PX, together with Frans van Hulle, with the idea to develop a revolutionary customer acquisition platform that automates and optimizes performance-based marketing processes, creates overall higher lead quality, and improves efficiency.
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Perry Olson
Agent/Owner
State Farm
Moderator: From Automated Insurance Leads to Customer Engagement: How Agents and Carriers C
Perry Olson has been a State Farm Agent for 12 years and has grown his agencies in Las Vegas and Henderson, Nevada, to almost 10,500 households and 23,000 policies. In August, 2006 he opened his first State Farm Agency and today employs 33 team members, more than any other State Farm agent in the nation. Olsen is passionate about State Farm and has volunteered to speak to agents over 350 times without compensation.Perry is a graduate of South Dakota State University where he earned his bachelor’s degree in communications and theatre.
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Joe Orr
Executive VP Insurance
ClearLink
Moderator: The State of the Industry: Surveying Customer Acquisition Today
Joe Orr is currently EVP of Insurance at Clearlink. Prior to joining Clearlink, President of Harvest Moon Innovations, a consulting firm focused on insurance solutions. Previously served as the COO Snap Insurance, SVP of Marketing and Product Development Answer Financial, President Interactive Advertising Harley’s House. Founded Fleet Street and Cobalt Moon.Mr. Orr attended the University of Iowa, where he studied multi media and film.
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Mark Paetz
Vice President
MatchMaximizer
Moderator: EDU Marketing Automation: The Technology & Proven Strategies You Need Today
Mark is the Vice President of MatchMaximizer, a proprietary contact center platform that creates one unified process for scripting, scoring, school results and more. Mr. Paetz joined the MatchMaximizer team with an extensive background in call center operations, technology, and management. Using his experience, he is responsible for successfully implementing new process improvement methodologies and campaign configurations. Through constant monitoring and communication, he ensures MatchMaximizer and its products exceed client expectations.003C000002OAhh5IAD
Jaimie Pickles
CEO & Co-founder
First Interpreter
Moderator: Buyer's Summit: Financial Services Outlook for 2019 – New Opportunities to Engag Moderator: From Automated Insurance Leads to Customer Engagement: How Agents and Carriers C
Jaimie Pickles is CEO and Co-founder of First Interpreter, Inc. He is an entrepreneur in the insurance sector and has pioneered and led multiple start-ups including InsWeb - the first online insurance marketplace, We Speak Insurance - the first insurance call generation company, and now First Interpreter - the first company that enables carriers and agents to know their competitive position in real-time when considering a lead, click or call. He is currently on the Board of Directors of the Society of Insurance Research (SIR) and is the organization’s VP of Marketing. Jaimie holds the CPCU and ARM insurance designations, has a BS from the University of Tennessee and an MBA from the University of Chicago.003C000001QZTKqIAP
Santi Pierini
President
CAKE
Moderator: Closing the Loop: Using Multi-Touch Attribution to Boost Lead Monetization
Santi oversees CAKE’s business operations and corporate strategy globally. He is a veteran of the marketing technology industry with over two decades of experience in enterprise software focused on Global 2000 companies. Prior to CAKE, he served in senior executive positions at InQuira, Day Software, Vignette and OnDisplay . Santi holds a bachelor’s degree in computer science/marketing from California Polytechnic State University – San Luis Obispo.003C00000247Sk4IAE
Jonathan Pompan
Partner
Venable LLP
Moderator: Lead Generation and the Federal Trade Commission: Q&A on Consumer Protection
Jonathan L. Pompan, Esq. is a Partner of Venable LLP in Washington, DC and co-chair of the firm’s Consumer Financial Services Practice Group and member of its Advertising and Marketing Practice Group. He advises advertisers and marketers, providers of consumer financial services and others on regulatory compliance, and in connection with CFPB, FTC and state investigations, law enforcement actions, and private lawsuits.003C000001b20SDIAY
David Quiec
Partner
Enginefish
Moderator: Call Generation: Acquiring Quality Leads at Scale
David Quiec is a partner at Enginefish, a lead generation agency supporting clients in various verticals such as insurance, loans and home services. He has over 10 years in online customer acquisition for large companies and Silicon Valley start-ups. Previously he was VP Marketing & Publishing at Kabam (sold for $900M), and Head of Online Marketing for Intuit Small Business. In those roles, he ran a team of paid and organic channel managers, funnel optimizers, data analysts and a creative team. Together they managed a $40M/year marketing budget to deliver on pure performance. In his spare time, David plays underwater hockey (having played for the US national team) and learns languages (he speaks six).003C000002OAeITIA1
Tom Radle
VP, CRM Sales
Ellie Mae
Moderator: Closing the Loop: Using Multi-Touch Attribution to Boost Lead Monetization
Tom serves as Vice President, CRM Sales. In this role Tom oversees the sale of our Consumer Engagement Suite of solutions across the U.S. Prior to Ellie Mae, Tom held sales leadership roles with technology companies including Velocify where he had responsibility for Enterprise Sales prior to the acquisition of Velocify by Ellie Mae, and Salesforce where he led sales of the Enterprise business for the Salesforce Marketing Cloud. Tom holds a Master of Business Administration from the College of William & Mary and a Bachelor of Science in Civil Engineering from the Virginia Military Institute.003C000002OAp8iIAD
Steve Rafferty
CEO
ActiveProspect, Inc
Moderator: Buyer's Summit: Financial Services Outlook for 2019 – New Opportunities to Engag
Steve Rafferty is the Founder & CEO of ActiveProspect. A twenty-year veteran of online marketing, Steve enjoys creating innovative products to address challenging industry problems. He launched LeadConduit in 2004 which has processed over a billion internet leads to date. In 2010 he launched TrustedForm, the industry’s first independent lead certification service. Steve holds a B.S. in Engineering from Tulane University and a M.B.A. from Harvard Business School.003C000001K0NzkIAF
Robert Rose
Founder and Chief Strategy Officer
The Content Advisory
Moderator: Keynote: The Business Model of Content – Reinventing Content Market with Robert
Robert is the founder and Chief Strategy Officer of The Content Advisory – the consulting and advisory group of The Content Marketing Institute. Robert has been helping marketers tell their story more effectively through digital media for more than 20 years. Over the last five years, Robert has worked with more than 500 companies of all sizes, including 15 of the Fortune 100. He’s provided strategic marketing advice and counsel for global brands such as Capital One, Dell, Ernst & Young, Hewlett Packard, Microsoft, The Bill & Melinda Gates Foundation and UPS. Robert is the author of three best-selling books. His latest, Killing Marketing, has been said to have “unlocked the puzzle of what marketing should be in the 21st century."003C000002OAhd8IAD
Phill Rosen
Founder and Chief Executive Officer
EVEN Financial
Moderator: How to Endure the Challenges of Today’s Regulations with Tech
Phillip Rosen founded Even with the goal of filling the gaps that he identified in financial services acquisition. A software engineer by training, Phillip has worked with numerous startups in the intersection of data analytics, API-driven marketplaces and ad-tech. Prior to launching Even, Phillip co-founded Orchard Platform, an institutional investment platform for P2P and online lending, where he served as Vice President of Engineering. A New York City native, Phillip lives in Brooklyn with his fiancée.003C000002PEdYQIA1
Neil Rubin
Managing Partner
Rank Media Agency
Moderator: Healthcare in 2019: Where Do We Go from Here?
I have over a decade of experience in the lead space and a track record of identifying industry needs and finding solutions through product development. I have steadily grown RankAssure’s inbound calls distribution model into a sizable player in the industry. Last year alone, RankAssure grew over 4x and I have been a regularly featured speaker and moderator at some of the industry’s largest events including:• Invoca Call Intelligence Summit 2015: “The New Mobile Customer Journey"
• Contact.io 2016: “Who’s Buying, Where, and What Are They Paying”
• LeadsCon NYC 2016: “Answering the Call in HealthCare: Deciphering the Nuances to Master the Market”
• LeadsCon NYC 2017: “The Future of Healthcare: How the Landscape Will Change How Calls are Generated"
• Invoca Call Intelligence Summit 2017: Rank Media was selected for an Invoca “Customer Profile” video (a very exclusive selection)
In addition, I am very Proud to have been selected by Invoca for this great customer profile.
https://blog.invoca.com/rank-media-grows-performance-business-invoca-increasing-revenue-1000/
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Eli Schwarz
VP, Data Strategy
Jornaya
Moderator: Mortgage Lead Gen: Today's Market Changes Driving Tomorrow's Lending Opportuniti
Eli was an early employee at Jornaya and currently serves as Vice President of Data Strategy. His responsibilities include driving the vision and strategy to grow the company's data assets and developing partnerships that enable new use cases for marketers who leverage Jornaya’s products in their customer acquisition and retention programs. He previously led the enterprise sales and account management team for the Mortgage & Education verticals, and enjoys working closely with customers and partners to uncover new problems that Jornaya’s unique data can solve.003C0000020shKzIAI
Rob Seaver
Executive Director
PACE
Moderator: Seller's Summit: Front-Line Litigators – TCPA Stories from the Courtroom Moderator: Buyer's Summit: Keeping Up with Today’s Marketing Tech
Rob Seaver, Executive Director of Consumer Consent Council, has been involved in the digital world for as long as there's been one. A nationally recognized speaker and consultant, he has been on stage for companies such as HP, Konica-Minolta, and Gannett. His passion for Performance Marketing, make him one of the most sought out consulting experts for national brands today.003C000001wI3ZgIAK
Helene Seydoux
CEO
Torchlight Technology
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Ross Shanken
Founder & CEO
Jornaya
Moderator: The Future of Data for People-Based Marketing: A Return to the Golden Rule Moderator: The State of the Industry: Surveying Customer Acquisition Today
Ross Shanken is a digital technology thought leader, and patent holder who founded Jornaya (originally LeadiD) in 2011 after 13 years at TARGUSinfo. Jornaya is the consumer journey insights platform that provides marketers, data analysts, and compliance professionals with the highest-resolution view of the consumer buying journey. Ross spends his time collaborating with customers, advisors, and thought leaders to evolve Jornaya’s platform to best serve the digital marketing ecosystem.003C000001K0NzBIAV
Tom Shapiro
CEO
Stratabeat, Inc.
Moderator: 20 Crazy Effective Methods for Increasing Conversions
Tom Shapiro is CEO of Stratabeat, Inc., a B2B branding, web design, and digital marketing agency. Through his career, Shapiro has developed marketing strategies for multiple market leaders, including AT&T, Intel, Hewlett-Packard, UnitedHealthcare, and P&G. Previously, Shapiro was the Director of Digital Strategy at the digital marketing agency iProspect. During his five years at the firm, the number of employees grew from 85 to more than 700. Shapiro has a deep passion for neuromarketing, psychology, and behavioral science, and his insights have been published in Chief Marketer, CMO.com, CNN.com, Forbes, MarketingProfs, among others. Shapiro’s book, “Rethink Your Marketing: 7 Strategies to Unleash Revenue Growth,” was published in 2017.003C000002L67RsIAJ
Michele Shuster
Managing Partner
Mac Murray & Shuster LLP
Moderator: Seller's Summit: Front-Line Litigators – TCPA Stories from the Courtroom
Michele Shuster is a founding partner at Mac Murray & Shuster LLP, where she brings extensive experience working with businesses of all sizes in highly regulated industries. A former Chief of the Ohio Attorney General’s Consumer Protection Section, she now represents clients in consumer protection matters before the FTC, FCC, and state attorneys general, in addition to conducting regulatory compliance audits and providing counsel on advertising and privacy issues.003C000002L65ieIAB
Liora Simozar
Senior Product Manager
Clutter
Moderator: Closing the Loop: Using Multi-Touch Attribution to Boost Lead Monetization
Liora is a Senior Product Manager on the Growth and Acquisition team at Clutter, a Sequoia-backed startup providing a more convenient, affordable, and efficient physical storage and moving solution. She joined Clutter as their first product hire in 2016, and is currently responsible for attribution and acquisition through SEO and A/B testing. Previously, Liora was a product manager at Bitium and Cargomatic. She graduated from Harvard University with a bachelors & masters in Applied Mathematics, Economics.003C000002Pw8DoIAJ
John Sisson
President
HBT Marketing
Moderator: Advanced Email Workshop: Best Practices + Behavioral Science Moderator: The NEW Science Behind Campaigns that Persuade
As a veteran business and marketing strategist, John has helped companies large and small achieve their marketing goals. His deep expertise across a variety of markets has allowed him to help clients develop effective integrated marketing programs and omni-channel customer communications. As President of HBT Marketing, John is responsible for the agency’s strategic vision and growth, and works regularly with leading marketers to help them achieve measurable results. Known for his laconic style John has been delighting audiences with stories, leaving them with ideas that matter.003C0000021NMg6IAG
Andrew Smith
Partner
Covington & Burling
Moderator: Lead Generation and the Federal Trade Commission: Q&A on Consumer Protection Moderator: Buyer's & Seller's Summits: Fireside Chat with the FTC
Andrew Smith advises clients on retail financial services, data protection, advertising and consumer protection, technology, credit reporting, and e-commerce issues. He assists banks, non-bank lenders, technology companies, and their vendors with regulatory compliance, litigation, and transactional matters.Prior to re-joining the firm, Andrew served as Director of the Bureau of Consumer Protection at the Federal Trade Commission (FTC), where he was focused on investigations and enforcement of privacy, data security, financial services, and marketing laws and regulations across a broad range of areas, including fair lending, technology platforms, digital advertising, payments, telemarketing, lead generation, affiliate marketing, consumer reporting, and small business financing. He also oversaw the Bureau’s extensive rulemaking and workshop proceedings, including on endorsement guides, security of financial data, subscription marketing, contact lenses, and children’s privacy. Additionally, he led the FTC’s COVID-19 pandemic-related enforcement and consumer education efforts. In a previous role as Assistant to the Director of the Bureau of Consumer Protection at the FTC, Andrew led a team of professionals to develop and draft ten rules and six studies under the Fair Credit Reporting Act.
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David Smith
CEO & Founder
Incremental Media
Moderator: What’s the #1 ONLINE Conversion Tool on the Planet? OFFLINE Retargeting Direct M
Dave Smith is CEO/Founder of Incremental Media, a leading agency specializing in utilizing Print Media and Email to generate quality leads cost-effectively across a range of vertical categories. Previously Dave was CMO of Cablevision’s Satellite TV division, VP of Marketing for Columbia House, Welcome Wagon, and Doubleday Book Clubs, and was SVP of Marketing for the Direct Marketing Association. He has been a well-received speaker at many marketing conferences.003C000001uE6DGIA0
Deborah Solmor
General Counsel
TCS Education Systems
Moderator: EDU Marketing Automation: The Technology & Proven Strategies You Need Today
Deborah G. Solmor is the General Counsel at TCS Education System, a nonprofit system of colleges advancing student success and community impact. TCS’s affiliates include the Chicago School of Professional Psychology, Saybrook University, Pacific Oaks College and Children’s School, the Santa Barbara & Ventura Colleges of Law, and the Dallas Nursing Institute. In her current role, Deborah leads the legal and compliance functions within this innovative System model and for TCS affiliate partner colleges. Prior to her tenure at TCS, she served as Vice President, Deputy General Counsel of Litigation and Chief Compliance Officer at Career Education Corporation, whose family of institutions includes American InterContinental University and Colorado Technical University. Throughout the course of her seasoned career she has had several in-house and specialty practice engagements including her role as Counsel in the Skadden, Arps, Slate, Meagher & Flom LLP Chicago office. She holds a Juris Doctor from the DePaul University College of Law and a Bachelor of Arts in Economics from Northwestern University.003C0000020uW15IAE
Matthew Stern
Senior Vice President of Product
Digital Media Solutions
Moderator: Connecting with Consumers: Understanding Their Needs and Humanizing the Process
Matthew Stern is the Senior Vice President of Product at Digital Media Solutions (DMS), the fastest-growing independent digital performance marketing company. In this role, Matthew is responsible for the development of DMS owned and operated properties, which includes the end-to-end optimization of the customer journey from front end customer acquisition through lifetime engagement and monetization strategies. DMS deploys diversified and data-driven digital media customer acquisition solutions that deliver scalable, sustainable and measurable marketing results. The company’s precision performance marketing solutions connect the right consumers with the right offers at the right time to achieve the marketing objectives of clients in highly competitive industries. Since its inception, DMS has demonstrated incredible year-over-year growth which has earned recognition on the Inc. 5000 list in 2014, 2015, 2016, 2017 and 2018.003C000002QHmA9IAL
Dan Stevens
SVP, Customer Acquisition
NBKC Bank
Moderator: Buyer's Summit: Financial Services Outlook for 2019 – New Opportunities to Engag
Dan Stevens has been a consumer direct mortgage professional since 2003. He has served in various leadership roles at NBKC Bank since 2008, which has a growing mortgage lending division serving all 50 states. Currently, he oversees strategic partnerships and lead acquisition for over 100 loan officers.Dan’s innovative and forward-thinking approach to business growth has helped to fuel his and NBKC Bank’s success. He is a strong advocate for embracing new technology and better leveraging data to further sales and marketing results. He has been a featured speaker at LeadsCon and Digital Mortgage.
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Ben Tamblyn
Director Storytelling and Corporate Communications
Microsoft
Moderator: Keynote: Shaping Brand Perception through Storytelling with Ben Tamblyn
A Marketing and Communications leader, Ben is responsible for Microsoft’s company storytelling capability, both internally and externally, with a mission to change the perception of Microsoft through stories. Ben and his team work closely with Microsoft CEO Satya Nadella to identify, curate and publish, rich and compelling stories - about Microsoft and the human impact of our technology. Ben has worked at Microsoft for over 15 years in a range of marketing and technical roles - always with a passion for technology and its potential impact on the world.003C000002QkcgrIAB
George B. Thomas
Inbound Evangelist
Impulse Creative
Moderator: Freemium to Premium Video Creation
George B Thomas is an Inbound Marketing Marketer, Video Jedi & HubSpot Certified Trainer with more than 25 years of sales & marketing experience. George has a record-breaking sixteen HubSpot sales, marketing, & design certifications including Inbound, Email, Contextual Smart Content, and Content Marketing. George utilizes his expertise in graphic design, web development, video editing, social media marketing and inbound marketing to partner with, teach and develop solutions for companies looking to develop their businesses and increase their revenue. A teacher and motivator at heart, George’s true passion is helping others to be inspired, educated, and willing to work hard in order to achieve unlimited success!003C000002L67VfIAJ
Drew Thorne-Thomsen
Advisor
Pipes.AI
Moderator: Call Generation: Acquiring Quality Leads at Scale
Drew is an Advisor, Sales, Marketing, and Business Development Exec with fifteen years of experience significantly helping companies grow topline revenue. He was Senior Vice President of Business Development at Invoca, CMO at Trident Marketing, and Head of Commission Junction’s media business. Currently, Drew has been advising for several leading software companies, Uber and Voicebase to name a few. Additionally, he is advising a unique AI software platform that automates companies outbound contact strategy with pure dialing automation.003C000001p9hGsIAI
Steve Tingiris
Managing Director
Dabble Lab
Moderator: How Alexa, Google, and Other Emerging Digital Assistants Will Change Marketing a
Steve is the managing director of Dabble Lab, a technology services company that specializes in helping businesses leverage bots and digital assistants like Amazon Alexa for marketing and business process automation. Prior to Dabble Lab, Steve founded and sold three other ventures in the marketing automation space, including; enthusem.com which he sold in 2014, Prospect Links which became part of Ricoh (TYO on the Tokyo Stock Exchange), and Member Logic which became part of J2 Global (JCOMM on NASDAQ).003C000002OAg4HIAT
Frans Van Hulle
CEO
PX, Inc.
Moderator: The State of the Industry: Surveying Customer Acquisition Today
Frans Van Hulle, CEO of PX, is a “serial entrepreneur” with more than 10 years of experience in the online marketing industry. In 2010, Frans co-founded PX together with Bas Offers based on the idea of developing a proprietary lead exchange platform using cutting-edge technology to revolutionize the lead generation industry. Frans is also CEO of pet insurance carrier PetPremium.003C000001P5YvEIAV
Steve Wiideman
President & Sr. Strategist
Wiideman Consulting Group
Moderator: How Alexa, Google, and Other Emerging Digital Assistants Will Change Marketing a
Specializing in strategic planning for multi-location and franchise brands, Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and eCommerce search engine optimization and paid search advertising. He was the recipient of the 2018 Industry MVP Award Searchies Award and has a played a key role in the success of SEO, PPC and CRO for well-known brands, with emphasis on strategy, planning and campaign oversight. He and his team actively perform experiments and host focus groups to fully understand the fiber of what makes search engines display results in autosuggest, voice, local, and organic results.003C000002OAg3nIAD
Adam Wild
Senior Strategic Sourcing Manager
Health Insurance Innovations
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